Market Overview
The global fruit beer market is gaining popularity due to shifting consumer preferences toward flavored, non-alcoholic, and healthier beverages. Fruit beers, which are either non-alcoholic or have low alcohol content, appeal to consumers looking for a refreshing alternative to traditional beers.
The fruit beer market was valued at USD 303.9 billion in 2023 and is expected to grow from USD 317.8 billion in 2024 to USD 434.8 billion by 2032, at a CAGR of 4.00% during the forecast period. Market growth is driven by the rising consumer demand for peach-flavored fruit beer and the expansion of online trade, which is making fruit beers more accessible to a wider audience.
Key Players in the Market
The fruit beer market is highly competitive, with key players like Carlsberg Group, Coolberg Beverages, Abita Brewing, Founders Brewing, and New Belgium Brewing leading the industry. Other notable companies include Sapporo Breweries, Magic Hat Brewing, Allagash Brewing, New Glarus Brewing, and St. Peter's Brewery. These brands focus on innovation, sustainability, and premium offerings to strengthen their market position.
Market Segmentation
The fruit beer market is segmented by flavor, distribution channel, and region. Popular flavors include raspberry, the most preferred for its tart-sweet balance, along with peach, strawberry, blueberry, and others like cherry and grapefruit. Distribution is divided into on-trade (pubs, bars, restaurants) and off-trade (supermarkets, specialty stores, online retail), with offline sales leading but online channels growing rapidly. Regionally, the market spans North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa, each experiencing varying levels of demand and growth.
Regional Analysis
North America’s fruit beer market is expanding, driven by rising disposable incomes and a strong craft beer culture, with the U.S. leading in innovation. Europe dominates with a 38.3% revenue share, led by Belgium’s Kriek lambic and growing demand in Germany and the U.K. for flavorful, healthier options. Asia-Pacific is the fastest-growing region, with rising beer consumption in China, Japan, and India, and breweries introducing local flavors like mango and lychee. Latin America and the Middle East are emerging markets, where urbanization and evolving social drinking trends are fueling demand.
Related Reports:
Food Safety Testing Market
Sports Nutrition Market
Vitamin Supplements Market
US & copyright Beta Glucan Market
Frozen Fruits & Vegetables Market
About Market Research Future:
Market Research Future (MRFR) is a world-renowned market research company that offers a wide range of services, complete with accurate and precise analysis about diverse markets, sub-markets and target consumers. Our approach is a combination of extensive information and multiple data sources that help provide an exhaustive comprehension about the latest major developments to the client, in addition to future events and what measures and decisions to take on the basis of the same.
Our fast-emerging market research firm is armed with an adept research analysts’ team that focuses on gathering useful data and analytics in terms of economic and technological advances. Our proficient analysts conduct industrial visits in a bid to achieve reliable and accurate information from established market participants. One of our foremost objectives is to keep the client well-versed with all the lucrative opportunities as well as challenges surrounding various global markets. We offer step-by-step guidance to our clients, through consulting and strategic services, enabling them to arrive at a practical and effective decision.
Contact Us:
Market Research Future (part of Wantstats Research and Media Private Limited),
99 Hudson Street, 5Th Floor,
New York, New York 10013
United States of America
+1 628 258 0071
Email: [email protected]